Last Tuesday, Business Wire announced Smart Marketing Page (SMP), the newest addition to their suite of multimedia services. SMP leverages the best content from marketing and public relations to create an SEO-enhanced, interactive multimedia news and information experience for consumers, reporters and target audiences. With the explosion of sources used to find information and influence decisions, [...]
Here is a nice lighting tutorial by Eve Hazelton on lighting a talking head style interview.
MEDIAmobz CEO, Dave Toole will be a featured speaker for a Fireside Chat at Digital Hollywood’s 2012 Content Summit in Los Angeles. Catch him on May 3 as he and fellow panelists present “Digital Media in Support of Storytelling and Serving Cause Marketing.” For more info go here. Digital Hollywood is the definitive international conference for [...]
Online video ad campaigns have a variety of objectives, but chief among them is brand engagement, find Digiday and Adap.tv in an April 2012 report. Surveying more than 600 agencies, brands, publishers, ad networks, and DSPs, the companies find that almost three-quarters of respondents view brand engagement as their primary video campaign objective, up from [...]
“That’s a wrap!” As the National Association of Broadcasters’ annual event in Las Vegas fires its last frame, we’re going to roll to the credits, honoring all those products that enabled us to justify spending a week in Sin City on the company dime. From Canon’s 4K-capable 1D C to RED’s Dragon sensor upgrade set to render “obsolescence obsolete,” there’s plenty [...]
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