Call to Action – MEDIAmobz Marketing Series #5

by Rachel Toole  2 November 2012

In this episode of our Marketing Series, Jay Durgan provides tips for using a Call to Action in your next video. Video is part of the marketing mix, so include a call to action in the video and on the page hosting it that can drive desired behavior, whether encouraging a visit to a specific Web page, requesting more information, calling a salesperson, or taking some other action that contributes to your overall goals.

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