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How to Produce Event Videos with Different Distribution Channels in Mind

 30 August 2017        Video Marketing    0 Comment

You have created that incredible video, uploaded it on your YouTube page and encouraged your internal teams to share it. But why are the views just 76? More importantly, why is there no engagement on the video apart from a comment from Sam, the social media marketing intern? Event videos can be great for reaching […]

Ultimate Brand Guide to Live-Streaming on Youtube

 23 August 2017        Video Marketing    0 Comment

Google has embraced live streaming video for mobiles. What does this mean, you ask? Well, it means that you can record a video from your desktop or Internet-enabled device and present it to your target audience in real-time on YouTube. It doesn’t matter where your viewers are when you hit the ‘record’ button because with […]

Things You Should Know Before Producing Your Product Video

 16 August 2017        Video Marketing    0 Comment

Perhaps one of the most exciting things about being a business owner is the fact that you will be able to present your very own products to the world. Thanks to the power of the Internet, promoting your products to a target market is easier than ever. From driving conversions to building brand awareness and […]

How To Identify Your Target Audience

 9 August 2017        Video Marketing    0 Comment

So, you have built a brand and can offer your potential customers something truly amazing, but you’re not quite sure who to promote your services and/or products to? Fear not because this is a problem that many business owners face. Often referred to as ‘target marketing’, the process of determining who is most likely to […]

How to Create a Brand Video for Facebook

 2 August 2017        Video Marketing    0 Comment

Chances are if you are active on the Internet, you will have a Facebook account. As one of the most used social networking platforms in the world, it is not surprising that so many businesses and brands are achieving global success thanks to Facebook marketing. One method of marketing that is quickly taking over traditional […]

How to Transform Your Blog Content into Compelling Videos

 26 July 2017        Video Marketing    0 Comment

Most businesses nowadays will be marketing their brand in the online world. After all, billions of people around the world are active on the World Wide Web (WWW) and if you haven’t started yielding the power of the Internet, your online competitors will be one step ahead of you. A blog is a useful feature […]

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Get off Your Assets: Harnessing Archived Video for Sales Enablement

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Learn how marketers are leveraging their webinar video archive, turning that archive into an asset worthy of the balance sheet, and thereby driving lead capture and overall brand awareness.

  • Discovering the value of archived content - content as strategic asset
  • Extending life and reach of archived video content
  • Leveraging archived content to drive ROI and sales enablement

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