Blog

The art of storytelling is not something that everyone possesses. Nevertheless, with Facebook video it is entirely possible for anyone to make an impact and connect with your target audience on a personal level. Since Facebook receives more than 4 billion video views on a daily basis, it is understandable why so many business professionals […]

Have you considered the potential increase in revenue you could earn if you start displaying video ads on your website or social networking page? As someone who is involved in the marketing game, you always need to be one step ahead. Video advertising presents an opportunity to do exactly this. Let’s put some statistics into […]

So, you have started uploading videos for lead generation, traffic and increased revenue, but are unsure if your hard-earned money is being invested into the right marketing avenue? If you answered “yes” to this question, you seriously need to be focusing on statistical video reports. Monitoring video analytics is an integral part of any video […]

Trying to get your business off the ground is an uphill battle. How do you establish your brand? One of your most effective tools is content marketing. Targeted online content can help you find people interested in your field and draw them to your brand. And in particular, video marketing is one of the most effective […]

What content should we focus on? Cover customer pain points that align with your collective company knowledge–aim to provide the best content in this area. This is going to take a little bit of digging and research. Look at the segment of your potential customers…what is an overarching problem most face? It might be prudent […]

There are all sorts of different types of content that you can use to promote your brand. You can write a blog, host a podcast, create an infographic, and much more. But perhaps the most effective type of content you can create is videos. Not only can video content be used to grab your audience’s […]