How to Transform Your Blog Content into Compelling Videos

Text content is still an incredibly powerful and accessible medium. This is clearly highlighted by the rise of millions of blogs across anything from corporations to individual life journals. That...

Reusing Video the Right Way

The interconnected space we call the internet is a congregation of people browsing and creating; They browse and create at different times, in different moods, and within different conditions. As...

How to Start Using Explainer Videos

Explainer videos in 2018 are a must-have for most companies with a product. This is exceptionally true for companies that provide software or infrastructure as a service. Whether you are...

How To Promote Your Video Marketing Campaigns

Regardless of the niche your business falls into, you can bet that your target audience will be active on social media sites like Facebook. Since we live in the digital...

Clever Facebook Video Ad Hacks

The art of storytelling is not something that everyone possesses. Nevertheless, with Facebook video it is entirely possible for anyone to make an impact and connect with your target audience...

How to Improve Your Revenue Using Video Ads

Have you considered the potential increase in revenue you could earn if you start displaying video ads on your website or social networking page? As someone who is involved in...

How to Use Analytics to Help Ensure Your Video ROI

So, you have started uploading videos for lead generation, traffic and increased revenue, but are unsure if your hard-earned money is being invested into the right marketing avenue? If you...

How To Use Video To Raise Your Content Marketing Game

Trying to get your business off the ground is an uphill battle. How do you establish your brand? One of your most effective tools is content marketing. Targeted online content can...

5 Top Marketing Questions for Video

What content should we focus on? Cover customer pain points that align with your collective company knowledge--aim to provide the best content in this area. This is going to take...

How to Use Video to Build Your Brand and Attract Business

There are all sorts of different types of content that you can use to promote your brand. You can write a blog, host a podcast, create an infographic, and much...

Rethinking Video for Marketers

Most video is one-sided. Companies demand the attention of their audience and try to sell a product. Attention isn’t free, what are you doing to earn customer attention?  Being the...