< <

Business Wire and MEDIAmobz Announce Teaming Agreement to Offer Custom Video Solutions along with Press Release Distribution

by Jay Durgan  24 February 2010

Video news releases provide innovative ways to communicate online

SAN FRANCISCO–(BUSINESS WIRE)–Business Wire and MEDIAmobz. have formed a mutual-referral teaming agreement to provide professional communicators with a more complete and end-to-end communications offering. Customers can look forward to increased online visibility by combining the power of Business Wire’s Smart News Release distribution and MEDIAmobz’s video storytelling. In fact, research from eMarketer projects 188 million online video viewers in the United States by 2013.

With more than four decades of experience and leadership, Business Wire is a trusted source for journalists, investors, regulatory agencies, and communications professionals. Business Wire enables companies to fulfill the disclosure requirements in many countries, including the United States, United Kingdom, Canada, France and Germany, as well as reach financial audiences around the globe.

MEDIAmobz specializes in delivering video-based marketing and sales collateral, including the video press release. MEDIAmobz offers predefined packages and a self-serve option, both powered by leading cloud-based technology for integration, collaboration, distribution and analytics.

“We are pleased to partner with MEDIAmobz, as they are a leader in creating high-quality video packages applicable to our members’ needs. Communicators are increasingly using video to deliver their messages and tell their company’s story, and we are happy to be able to offer these innovative, cost-effective and proven solutions to help our members connect with online audiences,” says Laura Sturaitis, SVP Media Services and Product Strategy at Business Wire.

You can view a video overview of the solutions offered in this combination of MEDIAmobz video production packages and Business Wire’s unsurpassed distribution options, to better understand how to use video communication and optimization

Dave Toole, CEO, MEDIAmobz had this to say about the partnership, “Business Wire has a history of focusing on their customer needs. As more of their customers are moving to digital media to increase the pick up rates and retention of their messaging, we are excited to have been selected as a key partner for their Smart News Releases, allowing Business Wire customers to tap into MEDIAmobz’s video collaboration services and our base network of professional producers from around the world.”

About Business Wire

Business Wire, a Berkshire Hathaway company, is utilized by tens of thousands of member companies and organizations worldwide to functionally enhance and communicate investor relations and public relations content to target audiences. As a recognized disclosure vehicle in the United States, Canada, the UK, France, Germany and other EU markets, Business Wire facilitates the simultaneous flow of market-moving press releases from corporations to financial markets and their audiences, including regulatory authorities, media, investors, financial information systems and consumer news services. Business Wire also handles XBRL tagging, document formatting and regulatory filing into the EDGAR and SEDAR systems.

Communications professionals turn to Business Wire to optimize and issue press releases, photos and multimedia to news organizations, journalists, trade publications, search engines, and individuals, with full-text posting to web sites, online services and databases. A range of distribution options enables members to target by geography, industry, news theme and audience demographics.

Founded in 1961, Business Wire has dual headquarters in San Francisco and New York, with 30 bureaus in cities including Los Angeles, Chicago, Boston, Miami, Paris, Frankfurt, London, Brussels, Tokyo, Toronto and Sydney and reciprocal offices throughout the world. Business Wire’s patented NX data platform supports XML, XHTML and XBRL code that enhances news release interactivity, social media sharing and search engine optimization. More information about Business Wire and its services is located on its website at www.BusinessWire.com.

About MEDIAmobz

Company Overview: http://mediamobz.com/v/KE3ICEVFI756

Video Solutions Gallery: http://mediamobz.com/customers/video-gallery/

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6191715&lang=en

Original press release here

Leave a Reply

Your email address will not be published. Required fields are marked *