Companies Throw Their Weight Behind Online Video

by Rachel Toole  20 July 2010

This is a great article (emarketer) on how video has gone from a luxury to a near necessity for companies seeking an edge in marketing their products. From home-goods merchants to automobile manufacturers, companies across a wide spectrum are finding ways to use video in their marketing efforts, and consumers are embracing—sometimes demanding—these changes.

Take a look at the article here


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