YouTube and video marketing isn’t only for consumer products of course, B2B marketers are getting in the video game in a big way. Sometimes to learn what’s possible with a particular channel, it makes sense to look at big companies with big budgets and see what they’re doing. We can learn from their investment (right and wrong) to bring insight to our own internet marketing efforts. Here are 6 (yeah, 6 because “5″ is boring) of the top B2B brands and their YouTube channels.
HP:
http://www.youtube.com/user/hp
10,386 subscribers
4,152,345 video views
Microsoft: http://www.youtube.com/user/microsoft
43,187 subscribers
13,547,934 video views
UPS: http://www.youtube.com/user/ups
1,236 subscribers
2,348,974 video views
Cisco: http://www.youtube.com/user/Cisco
17,663 subscribers
2,856,045 video views
Oracle: http://www.youtube.com/user/oracle
4,979 subscribers
2,177,212 video views
Intel: http://www.youtube.com/user/channelintel
33,606 subscribers
37,697,035 video views
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