The Benefits of Animated GIFs for Marketers

An animated GIF is a set of still image files coded into a single file. Animated GIFs are popular for online memes, many of which have[...]

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How To Generate Better Leads And Sales With Video Graphics

People are instinctively attracted to visual stimuli, which makes it much easier for humans to process a graphic description than a text description. Taking advantage of[...]

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Key Stats About Online Video And Marketing Today

Over the past few years, online video has transitioned from an up-and-coming marketing tactic to a tried and true marketing strategy all modern marketers and business[...]

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The Future of Social Video: A Brief Look Into What’s Next

Over the past few years, video usage on social media has increased exponentially. With over two billion active social media users globally and nine out of[...]

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The Formula For Shooting Live Events

Many people assume that recording a live event is as simple as setting up a video camera on a tripod and then sitting down to watch[...]

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Common Live Event Production Mistakes and How to Avoid Them

Every successful event involves making a plan, then making a backup plan, and then making yet another backup plan. If you’ve ever planned a live event,[...]

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Tools To Capture Leads At Events And Trade Shows

Generating leads at trade shows is a top priority for most companies that exhibit regularly at shows and other physical events. While you aren’t going to[...]

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Clever Lead Generation Ideas For Your Next Marketing Campaign

Marketers spend a significant amount of time and resources creating content and planning campaigns. For most marketers, the ultimate goal of these efforts is to generate[...]

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Simple Ways to Promote Your Event Using Social Media

Social media is a powerful tool to increase awareness, boost engagement, and ultimately, drive more sales for both online and in-person events. When you’re caught up[...]

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Using VideoGraphics: Before, During and After Your Event

Video is a powerful medium, suitable for delivering entertainment, news and information. However, it is not without limits. Not every kind of information lends itself to[...]

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Event Partnerships: How To Use Collaboration and Co-creation To Inspire Participation

Many events depend on the successful collaboration of sponsors, vendors and presenters to succeed. When you plan an event like this, it is up to you[...]

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Use The Power of Video Engagement for Your Events

If you want to create truly engaging content, it is hard to argue with the power of video. Using video, you can convey messages and concepts[...]

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