Do Your Videos Need An Influencer Strategy?

57% of modern consumers have made at least one purchase in their lives based on the word of an online influencer. So, what’s an influencer? Are you an influencer? If...

Ultimate Brand Guide to Live-Streaming on Youtube

Google has embraced live streaming video for mobiles. What does this mean, you ask? Well, it means that you can record a video from your desktop or Internet-enabled device and...

How to Create a Brand Video for Facebook

Chances are if you are active on the Internet, you will have a Facebook account. As one of the most used social networking platforms in the world, it is not...

How to Use Video to Build Your Brand and Attract Business

There are all sorts of different types of content that you can use to promote your brand. You can write a blog, host a podcast, create an infographic, and much...

How to Help Your Corporate Clients & Brands Grow Their Youtube Channels

Video marketing is fast overtaking other forms of online marketing and when combined with a smart SEO strategy, the possibility of captivating an audience on a wide scale is entirely...

How To Bring Brand Personality Into Your Customer Touch Points

Just like people, businesses have personalities. Whether or not you've intentionally created a personality for your company, you have one. This concept is referred to as “brand personality.” The world's...

How to Use Content Marketing to Build a Brand with Purpose

Many marketers maintain a two-pronged approach to content marketing. Tactical Strategies: These are concepts like best practices for content, how to optimize and other efforts that focus on the micro-level,...

How to Build Up Your Brand with Video

Lead generation, prospect nurturing, increasing website traffic, converting sales: These are all goals that come to mind when you think of what you can accomplish with video content. But one...

Your Fast Path to A Branded Content Strategy

The fundamental rules for branding aren’t what they used to be as more consumers are turning online for information on the products and services they’re seeking to buy. Social media,...

What Brands Are Missing That Forgo Video Content Marketing

You might have already found success in using blog, white paper and email content to attract your prospects, but that doesn’t mean you sit back enjoy the fruits of your...

Brand Publishing Tips

Many brands and companies have come to the realization that the only way to stay ahead in today's marketing landscape is to create high quality content that is easy to...

How Netflix, Red Bull and Amazon Foretell Brands As Publishers

Once upon a time brands, media, and audiences had distinct roles within a marketing relationship. In today's world where we see how Netflix, Red Bull and Amazon foretell brands as...