57% of modern consumers have made at least one purchase in their lives based on the word of an online influencer. So, what’s an influencer? Are you an influencer? If...
“Promote this post!” Anyone who maintains a Facebook page for their business has probably seen this suggestion almost every time they post something new. For as little as just a...
In our previous blog post, we talked about the results of analyzing 1.3 million YouTube videos, and what you can learn about the factors that affect search rankings, and how...
How do you improve search rankings for your videos? When someone searches YouTube for videos about a particular topic, how do you make sure they find yours? A recent study...
You’ve decided to foray into video content marketing with your company. You’ve got all your resources together and are ready to start shooting. There’s just one problem: what kind of...
Creating online content for your brand is one of the best ways of targeting customers and improving visibility. You probably already have a social media presence on Facebook or Twitter,...
Do you know you can leverage your existing video clips and images to make attention-grabbing social media videos? Video gets a ton of engagement on Facebook and Instagram. You will...
With video ads, the kind of results you will get from a campaign will depend on the content you put out. Yes, you want the video to be in HD...
Are you creating social media video ads and want to improve their performance? Video gets more engagement on Facebook than other forms of content. However, video only makes 1% of...
For blog articles to have the maximum marketing impact, you need a solid distribution plan. You want as many targeted visitors as possible to see the articles. How do you...
The beginning of any piece that is meant to be consumed by a wider audience is always thought of as a hook or catch. You certainly want to hook your...
Today, your content strategy will be incomplete if it doesn’t include video. With video, you can drive traffic to your offers, improve your website SEO and engage your audience. If...